Triggers
Triggers are the starting point of every workflow. Define the events, schedules, and conditions that should launch an automation, then let your users build powerful processes around them.
Whether it’s a form submission, record update, scheduled task, or approval request, triggers turn activity inside your product into automated workflows.
Let Your Plugin Users Create Native Workflows Inside WordPress
Add a fully featured, no-code workflow builder directly inside your WordPress plugin and offer native automation under your own brand.
Instead of building and maintaining a custom automation engine, you can integrate Embed Workflow and expose your plugin’s triggers and actions through a scalable, developer-friendly infrastructure.
React to Activity in Your Application
Start workflows the moment something happens inside your product. Event-based triggers let you automate responses to user activity, record changes, form submissions, status updates, and custom application events. Every trigger can pass structured data into the workflow, making it available at every step.
- Pass structured event data through every workflow step
- Respond to form submissions instantly
- Trigger workflows from user actions or status changes
- Listen for record creations and updates
- Start workflows from custom application events
Run Workflows on a Schedule
Automate recurring tasks with workflows that run on a schedule. Trigger workflows hourly, daily, weekly, monthly, or at specific times to handle routine processes without manual intervention.
- Run workflows on recurring schedules
- Schedule automations for specific dates and times
- Generate recurring reports automatically
- Sync data between systems on a schedule
- Perform routine maintenance tasks
Pause Until Something Happens
Workflows don’t have to finish immediately. Pause execution until an approval, response, status change, or other event occurs, then continue automatically when the condition is met.
- Wait for approvals or confirmations.
- Resume when external events occur.
- Pause until data meets defined conditions.
- Set timeouts with alternative workflow paths.
- Keep long-running workflows fully automated.
Control Who Can Use Each Trigger
Define exactly how triggers behave and who can use them. Validate incoming data, manage permissions, and control which workflows can respond to each event.
- Validate and structure trigger data.
- Configure default values automatically.
- Map trigger data to workflow variables.
- Restrict triggers to specific user groups.
- Control which workflows can use each trigger.
Simple, Easy-to-Use Customization
Configure triggers, actions, UI components, and permissions without rebuilding your product architecture.
- Modular trigger/action definitions
- Customizable workflow editor interface
- Define field validation rules
- Adapt UI to page builder layouts
Slack-Based Support
Get direct Slack access for technical support, implementation guidance, and integration questions.
- Direct developer-to-developer communication
- Faster troubleshooting
- Architecture guidance
- Help with trigger/action modeling
- Priority onboarding support
How It Works
Set up our white-label workflow software in only a few minutes.
1. Seamless integration
It runs in your UI, under your brand, on your site. Users stay inside your app instead of jumping to external tools.
2. Embed our app with one line of code
Add our workflow builder to your application with a single line of code.
3. Set the available options
Define the actions and triggers your users can access in their workflow automations.
4. Let your users automate!
Your users can create workflows directly in your application by connecting pre-configured actions.
5. Monitor performance
Track workflow executions, performance metrics, and error logs across all users.
Create automations that match your product.
From CRMs to marketplaces to internal tools, Embed Workflow adapts to your frontend and disappears into your brand. The editor fits your UI, your logic, and your users’ expectations.
SaaS Platforms
Let your users create their own automations, including sending reminders, assigning tasks, updating records, and notifying teammates automatically.
eCommerce Order Handling
Let vendors create their own automations, including order alerts, shipping updates, low-stock warnings, and customer messages automatically.
Enterprise Dashboards
Provide per-client branding and logic so each customer can have their own visual identity, rules, and automation behavior within the same shared platform.
Internal Tools
Add embedded automation to your internal systems so teams can define structured rules that trigger follow-up actions, notifications, and task creation directly inside the tools they already use.
CRM Follow-ups
Add built-in automation to your CRM so teams can define structured follow-up rules based on lead status, deal stage, inactivity, or time delays.
Questions? We’re here to help.
FAQs
What is a trigger?
A trigger is the event that starts a workflow. It could be a form submission, record update, user action, scheduled event, or any custom event generated by your application.
Can I create custom triggers?
Yes. Developers can define custom triggers, specify their payload structure, and expose them to workflow builders inside your application.
What data can a trigger send to a workflow?
Triggers can include any structured data you choose, such as IDs, names, statuses, timestamps, form fields, or complete object payloads.
Can a workflow wait for another event before continuing?
Yes. Workflows can pause and wait for approvals, external events, user actions, webhook responses, or other conditions before proceeding.
Can I control who can use a trigger?
Yes. Triggers can be restricted to specific users, teams, workspaces, or roles within your application.